Cheesecake Factory Website Redesign


UI/UX Design | 2024


Redesigning a classic restaurant’s site

For this collaboration project, we focused on redesigning a classic website for a cheesecake company to improve user experience and visual appeal. The goal was to create a clean, modern interface that showcases the products while simplifying the navigation process. We enhanced the site's layout for easy accessibility and incorporated responsive design elements to ensure a seamless experience across devices. This redesign aimed to increase user engagement and drive online sales and ease the connection between the website and the actual restaurant itself through a more intuitive and visually attractive presentation. Here, I will walk you through my teams collaborative design process to create this website redesign.

Benchmarking


User Persona’s


Journey Map


Style Guide


Final Website Redesign Walkthrough


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